Here's a stat we've heard over and over: 58% of American adults own smartphones. Pair that with the fact that digital culture permeates almost every aspect of our lives, and we can already assume the average person spends a lot of time with gadgets.
According to a new cross-platform report from Nielsen, our suspicions are confirmed: The average American adult spends 11 hours per day with electronic media. That includes watching the age-old activities of watching TV and listening to the radio — which, surprisingly, are the top two digital activities in the average American adult's day.
Following live TV and radio, Americans spend their digital time with smartphones, Internet (on a PC) and timeshifted TV (e.g., DVR). The following chart, created by Statista, breaks down each activity by hours and minutes.
Source : http://mashable.com/2014/03/05/american-digital-media-hours/
No comments:
Post a Comment